01 / 04 — SMA NAJD BRAND HOUSE
نوركس(NORX)
Mental role: The Mind
Clarity, availability, and market trust. Built for high-turnover, everyday parts.
Definition
NORX specializes in parts that demand a precise technical decision and mental confidence, more than form.
Selection logic
NORX products are not chosen by eye — but by knowledge, correct diagnosis, and understanding the part’s function.
Scope of work
NORX serves the precision systems of performance, control, and correct operation.
Place in the ecosystem
NORX is the technical mind of the Sma Najd ecosystem — where error is not an option.
Brand card
- Decision type
- Technical, diagnostic decision
- Nature of parts
- Precise, sensitive parts
- Key value
- Precision & correctness
- When to use?
- When a correct diagnosis is required.
- What it is not
- Not cosmetic
Choose it: If the part demands precise diagnosis and a sound technical decision.
Approved color system
Market Black
Primary
Industrial Blue
Secondary
Neutral Grey
Neutral
Product classification
6 product groups · 28 items
SECTION 1
Ignition Systems
- Spark Plugs
- Ignition Coils
- Ignition Wires
- Ignition Modules
SECTION 2
Fuel & Injection Systems
- Fuel Injectors
- Fuel Pumps
- Fuel Filters
- Fuel Pressure Regulators
- Fuel Level / Pressure Sensors
SECTION 3
Sensors & Control Units
- Oxygen Sensor
- MAF / MAP Sensor
- Crankshaft Sensor
- Camshaft Sensor
- Temperature Sensors
- Control Valves
SECTION 4
HVAC & Thermal Control
- AC Compressor
- Expansion Valve
- Thermostat
- AC Pressure Sensors
SECTION 5
Air Management Systems
- Throttle Body
- Throttle Position Sensor (TPS)
- EGR Valve
- Air Intake Ducts
- Precision Air Filters
SECTION 6
Supporting Precision Systems
- PCV Valve
- Vacuum Pumps
- Pressure & Control Hoses
- Sub Control Units